Featured Projects

Ubatuba, São Paulo 2026
- Creative Direction
- Naming
- Visual & Verbal Identity
- Photography & Video
- Generative Image (AI)

Urubici, Santa Catarina 2026
- Visual & Verbal Identity
- Illustrative Vocabulary
- Photography & Video

Colônia Witmarsum, Paraná 2026
- Visual & Verbal Identity
- Naming Architecture
- Illustrative Vocabulary
- Photography & Video
- Generative Image (AI)

Curitiba, Paraná 2026
- Naming
- Art Direction
- Visual Identity
Ubá Hospedagem Hotelar
Ubatuba, São Paulo 2026
- Creative Direction
- Naming
- Visual & Verbal Identity
- Photography & Video
- Generative Image (AI)
Tempo para Café
Urubici, Santa Catarina 2026
- Visual & Verbal Identity
- Illustrative Vocabulary
- Photography & Video
Lago Encantado Chalet Boutique
Colônia Witmarsum, Paraná 2026
- Visual & Verbal Identity
- Naming Architecture
- Illustrative Vocabulary
- Photography & Video
- Generative Image (AI)
Gowin Centro Clínico
Curitiba, Paraná 2026
- Naming
- Art Direction
- Visual Identity
Instituto Morro do Meio
Joinville, Santa Catarina 2026
- Visual Identity
- Art Direction
About
I’m a Brand Designer with a background in Product Design, creating strategic brand identities that help businesses communicate with clarity and build lasting connections.
I’ve developed branding projects for companies across different industries, combining research, strategy, visual identity, naming, and creative direction to create brands that are distinctive and built to last.
I specialized in Brand Identity Design in 2018 and currently integrate generative AI into my workflow to enhance research, creative exploration, and production—using technology to support ideas, not replace them.
I believe the strongest brands are built through thoughtful strategy, visual clarity, and careful attention to detail.
Expertise
- Brand Strategy
- AI Creative Workflows
- Visual Identity
- Verbal Identity
- Naming
- Typography
- Brand Guidelines
- Campaign design
- Social media
- Art Direction
Experience
2008–2012
Bachelor’s Degree in Product Design
PUCPR
2015–2018
Freelance Graphic Designer
Freelancer
2017–2022
Graphic Designer & Brand Strategy
Fluir Pilates Studio
2018–Present
Founder & Brand Designer
Cíntia Guimarães Studio
2026–Present
Graphic Designer
Instituto Pitangueiras – Ministério do Trabalho
Skills
- Adobe Illustrator
- Adobe Photoshop
- Adobe Premiere Pro
- Adobe After Effects
- Figma
- Canva
- Midjourney
- Claude
- Firefly
- Magnific
- ChatGPT
- CapCut

